By Ralf W. Seifert, Benoît F. Leleux, Christopher L. Tucci
The variety of scholars who desire to know about entrepreneurship and actively interact in entrepreneurial actions - both via growing their very own businesses or by way of spurring innovation inside a wide association - has grown tremendously in recent times. Motivating engineers and scientists to turn into entrepreneurial has specific allure in gentle of the abundance of technological wisdom that lurks hidden in present day learn institutes and technology-based organizations, expecting commercialization.
However the increasing variety of education programs fail to deal with the actual demanding situations and possibilities for beginning plausible companies in keeping with technological know-how and engineering.
Nurturing Science-based Ventures: a global Case Perspective offers case experiences of greater than 30 companies in medical fields comparable to biotechnology, biomedicine, high-tech engineering and data expertise. The case reports are prepared in modules monitoring the common lifestyles cycle of making and starting to be new ventures. The e-book is a value-adding educating machine that might significantly increase the educational adventure of destiny high-tech marketers. The case reviews also will foster a normal appreciation of technological venturing between present and destiny enterprise leaders.
Module issues comprise spotting and comparing possibilities, developing achievable enterprise plans, securing monetary assets, dealing with progress and at last harvesting the worth created. The view of enormous corporations is usually taken under consideration, with stories on company entrepreneurship and the combination of inner and exterior wisdom to effectively grab enterprise possibilities. every one module of the publication is done by way of a subject matter primer and a concluding precis of key studying points.
Case experiences contain: Google, Logitech, adidas, Ducati, EndoArt, 4M applied sciences, Novartis and Nespresso and plenty of extra collage spin-offs and new start-up enterprises.<
Praise for Nurturing Science-based Ventures: a global Case Perspective
While timing and good fortune are very important elements for marketers, they're definitely no alternative for perseverance, labor, and the facility to identify possibilities ahead of others. chance springs from many resources, no longer the least of that are breakthroughs in technology and engineering. to shut this hole is a serious factor, and that's why i'm captivated with this booklet, which i believe may also help marketers of their trip. in truth, this ebook should be a key source for scientists and engineers seeking to take study into improvement by means of developing interesting progress ventures.
Dietmar Hopp, Co-Founder SAP
Major R&D agencies in Europe and around the globe more and more undertake a enterprise mind-set to control inner and exterior applied sciences inside a standard innovation pipeline. for this reason, this can be a well timed and functional ebook. The paintings presents case experiences of either market-based and corporate-venture projects, effectively bridging the 2 resources of financing right into a universal topic. 'Nurturing Science-based Ventures' would definitely offer a good educating consultant to the topic of recent technology and know-how management.
Werner Bauer, leader know-how Officer, Nestlé SA
While there's no blueprint for fulfillment, this ebook will be obligatory interpreting for marketers, able to embark within the exciting global of high-tech ventures! With its specified eu concentration, readers will research via a powerful set of genuine international examples. If "the trip is the reward", this ebook will supply readers a bunch of priceless tricks on the right way to "travel" best!
Daniel Borel, Founder and President of Logitech International
This ebook can be a pragmatic source -- and an idea -- to a brand new breed of world marketers drawn to beginning technology- and engineering-based companies. It takes a simple to stick with step by step method of beginning an organization and has a bunch of stimulating, well-researched foreign circumstances that illustrate the most important options in a transparent, succinct fashion.
Mary Tripsas, Harvard enterprise School
Moving technological know-how out of the labs and into the markets has continuously been one the tallest demanding situations; managers usually overlook the elemental technology lower than the goods or providers, whereas scientists push aside the contribution of the company humans. good fortune calls for the easiest of either worlds and the facility to interact through the years. This e-book deals useful insights within the tough paintings of reworking technological know-how into winning companies, development at the reviews of assorted ecu know-how businesses. needs to learn for an individual desirous about or contemplating expertise ventures.
Martin Velasco, enterprise Angel, Chairman & CEO, Speedlingua SA
There is a growing to be consensus in Europe that its destiny lies in wisdom, know-how and innovation. this is why politicians name loads on scientists and engineers to be entrepreneurial and to rework the result of their learn paintings into advertisement luck. This e-book is not just exhibiting that Europe has its luck tales and extremely inspiring ones, it provides principally a methodical view on how one can cross approximately developing a winning technology or technology-based enterprise. it's endorsed analyzing for all those that are looking to give a contribution to overcoming Europe's (in)famous innovation paradox.
Janez Potocnik, Commissioner for technology & learn, eu Commission
Read or Download Nurturing Science-Based Ventures: An International Case Perspective PDF
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Extra info for Nurturing Science-Based Ventures: An International Case Perspective
This did not prove to be an easy task. First, the product would need to go through several levels of certification and testing before being authorized for use in water treatment. As Optima had realized, different types of water required different types and concentrations of additives in the cleaning process due to the differing levels of contamination. Unless the product was thoroughly tested against several types of effluents and the cleansed water then tested for impurities, it would not pass the minimum standards set by the authorities.
The Genesis of Generics....................................................... A Culture of Innovation........................................................ Consulting Activities: Creating Value Through Intellectual Property ............................................................. Optimizing the Creation of Value......................................... Managing a Complex Process .............................................. Growth Challenges ...............................................................
The case examines the various mobility vehicle target markets and users of electric vehicles and questions if there really is an opportunity and if a new launch is feasible. Just how big is the potential market for Redigo? 10 1 Opportunity Recognition References 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 Bygrave, William D. ” The Portable MBA in Entrepreneurship. Ed. W. D. Bygrave. 13. Timmons, Jeffry A. New Venture Creation: Entrepreneurship for the 21st Century. Boston: Irwin, 1994, p. 87. Jolly, Vijay K.